At a glance

Memery Crystal advised UK golf travel company Golfbreaks.com on the development and issue of its “Golfbreaks Bond” offer, which included a choice of two non-transferable, non-convertible retail corporate mini-bonds (“Bonds”), each having an initial 4-year term.

In detail

The two Bonds included:

‘The Cash Bond’, which offers interest of 7.5% (gross) per annum payable in cash.
‘The Breakpoints Bond’, which offers interest of 10% (gross) per annum payable in points in the company’s Breakpoints customer rewards programme, which can be redeemed against golf holidays, tee times and/or spa breaks via Golfbreaks.com, Teeofftimes.co.uk and BookaSpa.com respectively.
Applicants could apply for both Bonds in multiples of £1,000 subject to a minimum amount of £2,000 and a maximum of £100,000.

Golfbreaks.com was formed in 1998 by Chief Executive Andrew Stanley with the objective of saving golfers time and money when organising their golf travel. Today, Golfbreaks.com is a thriving company employing over 140 staff who serviced over 500,000 customers in 2013 with a turnover of £34 million. In addition to Golfbreaks.com, the company’s brands include Teeofftimes.co.uk (the UK’s largest tee-time booking service); Golfshake.com (the UK’s largest open online golf community); and BookaSpa.com (which offers spa days and spa breaks at over 250 venues within the UK).

Proceeds from the Golfbreaks Bond offer helped Golfbreaks.com to build its presence in the American market, make investments in new technologies and IT infrastructure, and expand its Teeofftimes.co.uk brand.

Amount Raised £2.8m

"The corporate mini-bonds team at Memery Crystal combines both legal skill and industry knowledge which proved invaluable to Golfbreaks when they advised on our ‘Golfbreaks Bond."

Andrew Stanley, Chief Executive - Golfbreaks.com

The project team

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