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Memery Crystal Advises on £120m SuperGroup IPO

22/03/2010

At a glance

Memery Crystal LLP has acted for Seymour Pierce Limited in its role as sponsor and broker to SuperGroup Plc in connection with SuperGroup’s initial public offering on the Main Market of the London Stock Exchange.  The offering has raised £120 million and was heavily oversubscribed by institutional investors.  In addition, £5 million has been raised through a retail offer of shares announced on SuperGroup’s website (www.supergroupholdings.com).

With a market value of £395 million, SuperGroup is one of the fastest-growing UK retailers in youth fashion. Owners of the popular fashion label Superdry and the Cult clothing chain, the company has grown to 40 shops and 54 concessions, and the IPO will help to fund its further expansion. The Superdry brand has already attained international recognition, being sold in more than 30 countries, with internet sales in 58 countries.

The Memery Crystal team was headed by Lesley Gregory and included corporate associate David Walker, corporate partner Andrew Titmas and real estate partner Nicola Kravitz.

Lesley Gregory commented: “We are extremely pleased to have acted for Seymour Pierce on this major transaction for such a high-profile UK retailer.  It is especially exciting that the IPO has been oversubscribed by institutions in the current economic climate, which is a testimony to investor confidence in the continued expansion of SuperGroup’s brands.”

Memery Crystal is a recognised leader for its corporate finance work, covering M&A, private equity and IPO/fundraising for UK and international companies. The firm has been ranked by The Legal 500 for its work in the retail sector, acting for household names in UK retail, as well as emerging retailers seeking to enter new markets.

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